To debut Moët’s new annual program Nectar of the Culture, we concepted and executed a series of shoots and celebratory events, that spanned multiple cities across the US. I produced the New York event for LaQuan Smith, taking over a venue in the garment district and designing it to look like a fabric store. We hosted dinner for 50 guests from the media and creative space, followed by cocktails and press interviews about the launch of the new line for Moët.

AGENCY: MATTE Projects

EXECUTIVE PRODUCER: Jade Akintola

CREATIVE DIRECTION: David Orellana